We did. It's called the Nike Reuse-A-Shoe program.
Reuse-A-Shoe is a key component of Nike's long-term commitment to waste elimination by helping to close the loop on the life cycle of literally millions of pairs of old, worn-out or otherwise unusable athletic shoe material. Reuse-A-Shoe also plays an important role in Nike's long-term commitment to help increase the physical activity of young people to improve their lives by reusing this old athletic shoe material in new places for kids to play and be active.
Recycle Via Salvation Army at
Tesco Stores Ltd
Yarrow Road, Fulbourn, CB1